Slogans are separate, very important kind of advertising art. They not only sell the goods and form an image of the company in heads of consumers. They become a part of a cultural layer of that time.
People use bright and well-aimed advertising phrases in daily speech the same as also familiar expressions from books and films, as proverbs, sayings and phraseological units. People remember their decades.
In this material only small part of automobile slogans which have been noted at various advertising festivals and the competitions, the best and known is collected. It something like a tribute which I give to advertising phrases for their active participation in my life.
People use bright and well-aimed advertising phrases in daily speech the same as also familiar expressions from books and films, as proverbs, sayings and phraseological units. People remember their decades.
In this material only small part of automobile slogans which have been noted at various advertising festivals and the competitions, the best and known is collected. It something like a tribute which I give to advertising phrases for their active participation in my life.
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| TOYOTA |
The Power of Dreams
Born to lead
The Drive of your life
Das Auto
Grab life by the horns
It's a Skoda. Honest
Zoom-Zoom
Put the fun back into driving
State of Independence
The ultimate driving machine
Vorsprung durch Technik
The Pursuit Of Perfection
Driven By Passion
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| MERCEDES BENZ |
Slogans ar separate, vital reasonably advertising art. They not solely sell the products and kind a picture of the corporate in heads of shoppers auto mobile parts
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